WHAT PERSONAL INFORMATION DO WE COLLECT?
We collect Personal Information from our Sites in order to provide you with information on the products and services you have expressed an interest in to provide you with information on other similar products and services we believe will be of interest to you and to better understand how we can help prospective residents and employees.
The type of Personal Information we collect will depend upon what we will need in order to provide you with the particular product or service you are interested in. In the case of prospective residents and applicants for employment, the information requested on our registration form includes some or all of the following Personal Information: name and address, age or date of birth, email address, occupation, employment information, telephone number, educational background and Social Security/national insurance number.
Those interested in becoming residents will be asked to include most of the following further information: the kind of service you are requesting, the apartment size you are looking for, where you want to live, the type of building you prefer, your proposed rent budget, the number of individuals in your household and their ages, and whether or not you have pets.
For those interested in are applying for employment at The Ludlow East Market, the following additional Personal Information may be requested or obtained: credit checks, background checks and employment verification. Where required, we will obtain your consent before undertaking these checks. Once a candidate accepts a position, the candidate may be asked to complete further online details. This may include an invitation to self-identify ethnicity or race. This information is only collected for meeting government reporting requirements and the provision of this information by candidates is voluntary.
USAGE TRACKING: USE OF IP ADDRESSES
An IP address is a number that is automatically assigned to your computer whenever you are surfing the Internet. Web servers, the main computers that serve up web pages, automatically identify your computer by its IP address. As permitted under applicable law, we collect IP addresses for the purposes of system administration, gathering and analyzing aggregated information, creating a better experience for users and auditing the use of our site.
We do not normally link IP addresses to anything personally identifiable, which means that your session will be logged, but you remain anonymous to us. We will seek to link your IP address when we feel it is necessary to protect this site and other users from harm and to prevent criminal misconduct. Please see the section on Use of “Cookies.”
USE OF “COOKIES”
We use persistent tracking cookies on our Site which are cookies that stay in your web browser between visits. These cookies can also be used to show us which sites you have visited before entering our site and which sites you may go to if you leave, especially if you access the registered user parts of this site by using your social media log-in credentials. We use these to capture analytical information about our visitors that helps us to improve the performance of our Site and create a better experience. These cookies allow us to recognize and count the number of visitors, to provide content related to a prior visit to the Site, to see how visitors move around the site and the products and services they are interested in when they are using it and to see what other types of products and services they may be interested in. This helps us to improve the way our Site works, for example by making sure users are finding what they need easily.
Most browsers are set up to accept cookies. If you want to change your cookie preferences, you can do so through your browser settings or refuse the cookies when you enter the website. You may also limit the information we gain from certain cookies by logging directly into the registered areas of this site rather than by logging in by using your social media log-in credentials. Please remember that our cookies are often used to give you certain functionality and without them you may not be able to use some of our Site.
You can also remove cookies that have already been set in your browser via your browser settings.
WHAT INFORMATION DO WE SHARE OR DISCLOSE?
As a general rule, we will not disclose Personal Information except when we have your permission or under special circumstances, such as when we believe, in good faith, that the law requires our disclosure. We may also disclose Personal Information for business operations as described below.
We do not commercialize or share your Personal Information with third parties, unless:
- Such information is shared and/or commercialized following receipt of a specific request and/or permission from users;
- Such information is shared with affiliated companies and/or potential investors (in any form of business transaction, including purchase or merger) pursuant to an agreement which contains reasonable confidentiality arrangements;
- Such information is shared with contractors who work with us pursuant to an agreement which contains reasonably confidentiality arrangements;
- Such information is shared in order to comply with or in accordance with any applicable law and/or court orders and/or in order to prevent suspected illegal acts, frauds, situations involving potential threats to the safety of any person, or as otherwise required by law. This includes responding to lawful requests by public authorities, including to meet national security or law enforcement requirements;
- Such information is shared in order to help us defend against claims and/or establish or exercise any legal right that we may have;
We may be liable to you for any transfer of your Personal Information by us in violation of applicable laws.
THIRD-PARTY SITE LINKS
You should be aware that when you are on The Ludlow.com Site you could be directed to other third party sites that are beyond our control. There are links to other sites from this Site, which take you outside our service. For example, if you “click” on a banner, an advertisement or a search result, the “click” may take you off the Site. These other sites may include sites of other advertisers, sponsors and partners that may use their logo with ours as part of a co-branding agreement. These other sites may send their own cookies to visitors to collect data or solicit information. We do not control these sites and therefore are not responsible for their content. The inclusion of hyperlinks to any other sites by us does not imply any endorsement of the material on such sites, nor any association with their operators.
Our policies do not extend to anything that is inherent in the operation of the Internet, which is beyond our control. Remember that whenever you give out Information online, that information may be collected and used by people you do not know.
We take reasonable technical and organizational measures in accordance with applicable laws to safeguard users’ Personal Information. While we take reasonable steps to secure your Personal Information, no data transmission over the Internet can be guaranteed to be completely secure. Likewise, no storage or processing of your Personal Information or other information on the site, or on other servers or databases to which the information may be transferred, can be guaranteed to be completely secure. Please consider this prior to submitting your Personal Information to us via the site.
We limit access to Personal Information to employees who we believe reasonably need to receive such information to provide our services or in order to do their jobs, and we take the precautions we deem reasonable to protect the security of users’ Personal Information. We also work very hard to ensure that our employees are aware of the sensitivity of the data submitted to us and that they handle it with care, being careful not to allow any improper access by third parties. However, as in many computer systems, internet applications and software programs, unauthorized use, failure of hardware or software, etc. may be injurious to the confidentiality of users’ Personal Information.
If users have any questions about security, please contact us using the information in the “Contact Information” section.
EMAIL CONSENT AND OPT-OUT
You may choose to opt out of receiving future commercial email messages from us as a result of your use of this site. Each mass commercial email sent by us contains a link with instructions on how to remove yourself from our email list. Please note that you will also need to opt-out separately from any third party sites you have registered with. Please see the section on Third-Party Site Links.
We do not use the site to knowingly collect personal information from children under the age of thirteen (13) that requires parental notice and consent under the Children’s Online Privacy Protection Act (“COPPA”) without such parental consent. By using our site, you represent that you are not under 13 years of age. If you are a child under thirteen (13) years of age, you are not permitted to use the site and should not send any information about yourself to us through the site. In the event that we become aware that we have collected Personal Information from any child, we will dispose of that information, or otherwise treat it, in accordance with COPPA and other applicable laws and regulations. If you are a parent or guardian and you believe that your child under age 13 may have provided personally identifiable information through the Website, please contact us using the information in the “Contact Information” section.
DATA TRANSFERS – INTERNATIONAL USERS
CORRECTING AND DEACTIVATING PERSONAL INFORMATION
This section includes information about how all users may exercise their Privacy Rights.
You have the right, freely and at reasonable intervals, to request that we inform you as to whether Personal Information relating to you is being processed. You have the right to request that we correct, supplement, delete or block your Personal Information in the event that the data are factually inaccurate, incomplete or irrelevant to the purposes of the processing activities or if the Personal Information is being processed in any other way which infringes a legal provision. If you wish to exercise your rights or if you have any questions or suggestions regarding the use, collection, or security of your Personal Information, please contact us using the contact details in the “Contact Information” section.
When a request for user deletion is received, we will make all reasonable efforts to purge said data from our systems. Due to the nature of our service, some information may not be fully removed due to backups or archived copies; however, such information will only be used for the purpose of performing a contract that the user has entered into with us.
NOTIFICATION OF CHANGES
If a user’s Personal Information changes (such as zip/postal code, phone, email or postal address), or if a user no longer desires to be registered with this site, we provide a way to correct, update or delete/deactivate users’ Personal Information. This can usually be done at the Registered User account settings page or by emailing our Digital Marketing Department through TheLudlowWebmaster@greystar.com.
You may also contact us by mail at 1101 Ludlow Street, Philadelphia, PA 19107. If you contact us by mail, your communication should clearly be marked as a data protection query and as being time sensitive.
ACCEPTANCE OF THESE TERMS